Digital Marketing क्या है?
Digital marketing kya hai? Aap ye baat bahut achchhe se jaanate honge kee dheere-dheere sabhee cheeze digital ho ja rahee hai jaise ki digital money transfer, online ticket booking, E-chhallan aadi prakaar kee cheeze hai jo digital ho chukee hai. Isee cheez mein ek shabd aata hai digital marketing to aaj ke post mein ham aapako isee cheez ke baare mein bataenge ki digital marketing kya hota hai?
Kaee advertisements mein aapane digital marketing course ke baare mein bhee dekha hoga yadi aapako digital marketing ke baare mein koee bhee jaanakaaree chaahie to aap hamaare is post ko poora padh sakate hai hamane vistaar mein isake baare mein bataaya hua hai.
Digital marketing course karane ke baad kitane money kamae ja sakate hai ya kuchh is prakaar se bhee aapaka savaal ho sakata hai ki kya aapako digital marketing ko career banaana chaahie? Ya digital marketing sikhane ke benefits kya hai, digital marketing se ralated sabhee jaanakaaree yahaan par dee gayee hai.
Digital Marketing क्या है?
Digital marketing ya internet marketing donon ka matalab ek hee hota hai, digital marketing internet aur laptop ya computer ke jariye kee jaane vaalee marketing hai jisase kisee bhee product ko sell karane ke lie use usake target customer tak pahunchaaya ja sakata hai.
Aap ye baat bahut achchhe se jaanate honge ki is samay par sabhee apane business ko online laana chaah rahe hai magar unhen is digital marketing ke baare mein jyaada jaanakaaree nahee hai hotee hai isee vajah se vo apane business ko laane se lekar promotion jaise kaam karavaane ke lie Digital Marketing Agency ko de dete hai.
Usake baad unaka website banaane ke baad sabhee products ko list kiya jaata hai phir SEO ke maadhyam se ya phir Google Ads, Facebook Ads ka upayog karake us product un logon ko dikhaaya jaata hai jo bhee unhen khareedane mein willing rahate hai.
Ab aap achchhe se samajh chuke honge ki digital marketing kya hota hai aur ye kaise kaam karatee hai aur ye hamane yahaan par aapako keval ek hee example diya hai aise bahut se kaam hai jisaka lie digital marketing kee jaroorat padatee hai.
डिजिटल मार्केटिंग के प्रकार
Is Internet Marketing ke kaee types hote hai uname se kuchh types ke baare mein hamane aapako aage bataaya hua hai:-
- SEO (Search Engine Optimization)
- Google Ads या Facebook Ads
- Social Media Manager
- Android App Development
- Content Marketing
1. SEO क्या होता है?
Jab aap internet par kisee bhee cheez ke baare mein jaanakaaree chaahie hotee hai to aap apana Keyword likhakar search kar sakate hai ab vahaan par bahut saare website ya blog aate hai us Search Result Page mein Website Rank karavaane ke lie SEO kee jarurat padatee hai.
Isamen Keywords Research, On-Page SEO, Off-Page SEO, Technical SEO is prakaar kee cheeze hotee hai yadi ye sabhee cheeze ke baare mein aapako jaanakaaree hai aur anubhav hai to aap website ko rank karava sakate hai.
Digital marketing mein SEO kee bahut jarurat padatee hai kyonki sabhee chaahate hai kee hamaaree website rank karen aur jyaada se jyaada logon tak unake product pahunche aur sales mein badhotaree ho.
2. Google Ads या Facebook Ads का मलतब क्या होता है?
Kaee baar SEO se kuchh cheeze nahee ho paatee hai ya usake lie thoda samay lag jaata hai to us jagah par Googlai Ads aur Facebook Ads kaam aate hai agar kisee ko apana product ya company promote karvani hotee hai unhen Google Ads upayog karana padata hai.
Isake help se aap kuchh paise kharch karake apane website ko top par la sakate hai ya you tube video shuroo hone se pahale Ads dikhae ja sakate hai theek isee prakaar se hee Facebook Ads bhee kaam karata hai magar isaka upayog karake aap keval Facebook par hee Ads dikha sakate hai.
3. Social Media Manager
In dinon social media ka upayog lagabhag sabhee log karate hai to jitane bhee business Social Media Page hote hai unakee dekh rekh karane ke lie Social Media Manager kee jarurat padatee hai, aapake account par post karana, story lagaana ya isee prakaar ke any kaam karana jisase aapake account achchha chale.
Jo log Social Media par Content banaate hai to unako bhee Social Media Manager kee jarurat padatee hai jisase kee vo apane Instagram followers increase kar sake aur unhen unake Content se Related Brand Promotions mil sake.
4. Android App Development
Ab aisa time aa chooka hai lagabhag sabhee kaam karane ke lie Android App mil jaate hai, agar aap bhee Android App Development jaanate hai to aap achchhe paise kama sakate hai kyonki in dinon zyaadaatar business karane log apane business ke lie app banavaana chaahate hai.
Jisase ki unake business mein growth ho jaise ki aapane studies karane ke lie app dekhe honge ya davaee mangavaane ke app isee prakaar se kaee aise business hai jo apane app banavaana chaahate hai to usame inakee madad Digital Marketing kar sakata hai kyonki ye log Android App Development ka kaam karate hai.
5. Content Marketing
Yadi main aisa kahoon ki ab Content Creation ka hee yug hai to ye bilkul sahee hee hoga Content Creation jahaan par aapako blog ke lie Content likhana hota hai ya kisee video ke lie Script taiyaar karana ya Video Recording karana ye sabhee cheeze Content Marketing mein hee aatee hai.
To ye sabhee cheeze hai jo Digital Marketing ke andar hee hai usake alaava aur bhee bahut saaree cheeze hai jo digital marketing mein hotee hai magar hamane abhee ke lie aapako keval inhee ke baare mein jaanakaaree dee huee hai.
क्या Digital Marketing में Career बनाना सही रहेगा?
Digital Marketing mein Career banaane se pahale isake baare mein seekhana hota usake lie Google ne Free Digital Marketing Course banaaya hua hai jisake poora karane ke baad Digital Marketing kar sakate hai ye aap par depends karata hai ki aap sikhane mein kitana samay lagaate hai.
Baat rahee Career ki to agar aapane sahee tareeke se Digital Marketing seekha hai to aap kisee Digital Marketing Agensy ko join kar sakate hai ya phir Freelancing Work karake bhee paisa kama sakate hai aur agar aapake paas budget hai tab aap khud kee company bhee chaaloo kar sakate hai.
Agar aapake paas ye skill hai to jab tak internet rahega aapaka kaam chalata rahega.
Final Words:-
Kaee aise log hai jo Digital Marketing seekhakar aaj ke samay mein laakhon karodo rupees kama pa rahe hai to agar aap bhee seekhana chaahate hai to hamane aapako apane is post mein bataaya hua hai ki Digital Marketing kya hai aur digital marketing kitane prakaar kee hotee hai.
Kuchh log ise Internet Marketing ke naam se bhee jaanate hai agar aapako ye sabhee kuchh seekhana hai Google Free Digital Marketing Course join jarur karen Course poora hone ke baad Google ke taraph se aapako Certificate bhee milata hai.
